Free Teleclass: Branding Strategy
Small business owners and entrepreneurs learn the five major steps to building an effective brand: define, design, develop, distinguish and direct.
In the world of small business owners and entrepreneurs, nothing can be more frustrating and time consuming than trying to run a business while also trying to develop an edge on the competition through their brand and marketing strategies. elf design has created a 5-step system to eliminate these dilemmas by educating entrepreneurs on the following areas:
1. Define their unique position to the world
2. Design their logo and brand identity
3. Develop their website and marketing communications collateral
4. Distinguish their offerings from the crowd
5. Direct the use of their new brand so that it can reach its fullest potential
"If you address all 5 of these steps when you create your brand identity and marketing designs, you'll create a professional brand for your business that will make it easy for you to build big-business credibility for your small business. A professional brand identity communicates your company's purpose and promises, increases your memorability and drives sales," said Erin Ferree.
Date: Tuesday, February 13, 2007
Time: 10:00 AM PST/ 1:00 PM EST
