Small business owners and entrepreneurs with limited financial resources often need help reaching their business objectives but they can't afford to outsource projects or to obtain the necessary training to do the projects themselves. This results in a lack of basic business skills training that leaves their company vulnerable to adverse market conditions that could be overcome if the necessary know-how was available.
According to Angel Brown, president of the Women's Business Gallery, "The average entrepreneur is limited by time availability and a small operating budget that prevents them from learning how to properly manage their business, or grow it so it's got staying power. It's a Catch-22 situation; without knowing how to set goals and reach them, small businesses can't grow, and without growth, they can't stay in business."
To help ease the burden of costly classes and the time investment necessary to obtain skills training, the Women's Business Gallery has begun offering free monthly teleseminars to address the small business owners and entrepreneurs' business education needs. Topics covered in the workshops include marketing, joint venture partnerships, goal setting and project planning, do-it-yourself website design, budgeting for your small business, and other interest areas required to succeed at small business ownership. As Ms. Brown says, "It's easier to participate in a skills workshop that's offered as a teleconference because you don't have to close up shop to be in attendance. And since the audio file is always made available after the event to everyone who registered for it whether they attended or not, anybody can take advantage of the educational opportunities we're offering."