It has been over a year since interior designer, Linda Calder, created her web site, http://www.newenglandfineliving.com . This Internet portal helps other small business owners market their businesses to the public in a fun and effective way. While traveling all over New England, Calder would meet other entrepreneurs that offered great products and services, but many of them, she found by chance, due to getting lost or traveling in an area that was new to her. The more she talked to the owners, Calder realized she was not alone when it came to finding new clients in a creative way.
"I used to promote trade shows in the 80's and 90's, and I started to consider the idea of hosting another event to help some of these business owners, but when I started to look at the wide geographical area that these businesses came from, a local trade show would not be beneficial to them," she said.
While doing a little research on the internet, Calder realized that she could create a web site that had the key ingredients needed to sponsor a trade show on-line. "I knew I wanted to share many of these business with my clients and friends, so why not share them with all of the Internet readers and shoppers. I created a mission statement to help me focus on the types of businesses that I wanted to promote, then I set out to build my site. What started as a hobby, has become a wonderful business. The site offers product and service reviews, things to do listings, informative articles, and inspiration as well as the business listings. It is my own version of a magazine," she said.
There is no fee to be listed on New England Fine Living, but businesses do have to meet the criteria of Calder's Mission Statement. Businesses are also asked to link New England Fine Living.com to their web site to help the network grow. If a business would like their logo next to their link information, there is a one time fee of $99.00.