According to Houston-based web development firm Liquid Development, there are Ten Web Mistakes that every small business owner and entrepreneur should know to increase the stickiness of their web site content.
"The keys to leveraging the Web include being found, engaging, and professionally represented," explains Charles Bedard, director of Liquid Development. "Your firm's online persona is more than the images and text on your website. In today's Internet world your online persona needs to be as professional and effective as your organization is offline."
Some of the sticky web site content suggestions include:
- Web Site Mistake #1: Multiple Web Site Objectives
- Web Site Mistake #5: Not Building for Search Engine Optimization (SEO)
- Web Site Mistake #9: Not Giving Visitors a Reason to Return (like a survey)
"All businesses engaged in leveraging the Web, whether to generate web traffic, sales leads, or promote an organization's brand will find the report eye-opening and actionable," Bedard added.
For a free download of this very useful sticky web site content report, visit Liquid Development's website.
